LEAD

This is the object used for a Prospect.

Object ID

LEAD

Available Fields

• Required Fields are highlighted, in italics

This state describes the default field property in a new instance of the platform. Users with appropriate Data Access Permissions can change field properties without notice.

• Additional fields may be returned. Such fields are generally intended for internal use, or for backward compatibility. Common fields intended for internal use include:

• CALL_ACTION
• VIEW_ACTION

Field Name	REST Search Name	Display Type	Description
record_id *		Number	Unique record identifier
owner_id *		String	Unique record owner identifier
date_modified *		String	Date the record was last modified
date_created *		String	Date the record was created
created_id *		String	Unique identifier of the the user who created the record
modified_id *		String	Unique identifier of the user who last modified the record
city		String	City part of the Lead/Prospect's address
country		String	Country part of the Lead/Prospect's address
created_id		String	Record ID of the user who created this record
description		String	Description of the Lead/Prospect
do_not_email		Boolean	Boolean value to indicate whether you can send a fax to the Lead/Prospect or not
duns_number		String	DUNS number of the Lead/Prospect
fax		Phone	Fax number of the Lead/Prospect
industry		String	Type of industry the Lead/Prospect belongs to
infousa_business_id		String	InfoUSA business ID of the Lead/Prospect
last_activity		Date	Date of the last activity that was performed on this Lead/Prospect
lead_source		String	Source of the Lead/Prospect
name	.	String	Lead/Prospect Name
phone		Phone	Phone number of the Lead/Prospect
primary_contact_id		String	Primary Contact ID of the Lead/Prospect
stage		String	Stage in the sales cycle
state		String	State part of the Lead/Prospect's address
street		String	Street part of the Lead/Prospect's address
ticker		String	Ticker symbol (stock ticker) of the Lead/Prospect
type		String	Lead/Prospect type
website		URL	URL of the Lead/Prospect's website